National Pet Adoption Days April 2-3

As part of PETCO’s ongoing mission to find forever homes for orphaned animals, the Rockford PETCO store, 6305 E. State St., will participate in the 8th annual National Pet Adoption Days the weekend of April 2-3. Working with more than 1,000 grassroots animal welfare groups across the country, PETCO stores nationwide will host in-store adoptions and raise awareness of the issue of pet overpopulation.

From 11 a.m. to 4 p.m. both days, various groups, including Doberman Rescue, Canine Dog Parks, Raptor Rehabilitation Rescue, Lockwood Park, Hoo Haven, Friends Forever, Free Spirit Siberian Rescue, Winnebago County Animal Services, BREW Beagle Rescue, LEARN Labrador Rescue, Humane Society of Winnebago County, Dal-Savers Rescue, and Canine Companions for Independence will be on hand to offer information on pet adoptions and other animal welfare issues.

The store will also host games, raffles, pet photography, a bake sale, a pet psychic, and more fun for the whole family.

With the support of, the nation’s leading Internet-based animal adoption organization, PETCO and the PETCO Foundation matched 12,511 animals with loving homes during the 2004 campaign. PETCO, the PETCO Foundation and all make the adoption of homeless animals a year-round cause, but have selected April 2-3 as a special weekend to focus their combined energies.

“There are millions of wonderful animals in shelters right now, waiting for the chance of a lifetime,” says Mark Cooley, general manager of the Rockford store. “That chance—the opportunity to share unconditional love with a new family—means the world to an orphaned animal, and we hope to make wishes come true with this year’s National Pet Adoption Days campaign.”

PETCO does not sell dogs or cats, and for almost 40 years has worked with shelters to find homes for millions of adoptable animals. PETCO further encourages adoptions by offering new pet parents Adoption Gift Booklets with up to $180 in discounts on PETCO products and services.

Last August, PETCO launched its “Think Adoption First” program, which reaches out to shelters that offer small animals, reptiles and birds for adoption, in an effort to help find families for all homeless animals as well as resources for customers interested in these diverse companion animal groups. As part of the program, PETCO encourages customers to seek adoptable animals in the community as a first option, providing informational kiosks and in-store adoption opportunities to a larger variety of rescue organizations.

“With the National Pet Adoption Days effort, we hope to call attention to the plight of homeless pets across the country,” says Betsy Saul, president of “We hope events such as this will help the community realize that adoption is the best option for adding a new companion animal to the family, and that millions of great pets are available for adoption every day of the year.”

PETCO (Nasdaq: PETC) is a leading specialty retailer of premium pet food, supplies and services with a commitment to quality animal care and education. PETCO’s strategy is to offer its customers a complete assortment of pet-related products and services at competitive prices, with superior levels of customer service at convenient locations, by hiring pet lovers and training them to become counselors to pet-loving customers. PETCO operates more than 720 neighborhood stores in 47 states and the District of Columbia, as well as a leading destination for online pet food and supplies at The PETCO Foundation, PETCO’s nonprofit organization, has raised more than $21 million since inception in 1999. More than 2,500 nonprofit grassroots animal welfare organizations from around the nation have received support from the Foundation. Last year, adoption partners found homes for more than 1.5 million animals.

From the March 30-April 5, 2005 issue

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