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New sweet rolls introduced for the lo-carb diet

July 1, 1993

New sweet rolls introduced for the lo-carb diet

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FEASTERVILLE, Pa.—Hot on the heels of its last low-carb triumph, Lo-Carb Round Sandwich RollzTM, O’ So Lo Foods “rolls” out a new product sure to take the lo-carb world by storm: Lo-Carb Sweet RollzTM. The sugar-free Sweet Rollz, which have 90 percent less carbs than conventional rolls, are available in banana walnut and cinnamon raisin.

The sweet rolls are available at the following area locations: all area Nutrition Works locations; Body & Soul in Morris; Bread of Life Vitamins in Belvidere; and the Herb Cellar in Sterling.

People across the country following a low carbohydrate diet are already discovering how delicious and convenient it is to pop a Lo-Carb Sweet Roll into the toaster and enjoy it with cream cheese or butter. And they’re also finding out how sumptuous a lo-carb breakfast can be when they make french toast with O’ So Lo Lo-Carb Sweet Rollz.

At just 3.3 grams of carbohydrate per roll, O’ So Lo Lo-Carb Sweet Rollz can fit well into any lo-carb diet, which usually allow less than 40 grams of carbohydrates per day. By comparison, a regular-sized cinnamon-raisin bagel—containing 60 or more grams of carbohydrates—is a diet killer. Deprived of familiar morning fare like bagels, cinnamon rolls and other baked goods, lo-carbers crave them intensely.

Christopher Joyce, CEO of O’ So Lo Foods, founded the company in response to his own lo-carb dieting challenges. According to Joyce: “Breads and baked goods have always been what I call the ‘Achilles heal’ of the lo-carb diet. If people go off of the diet, it’s often because they can’t have those satisfying, familiar and convenient items. O’ So Lo products help satisfy those cravings with tasty lo-carb foods that fit into our busy lives.”

Like the O’ So Lo Lo-Carb Round Sandwich Rollz, the Sweet Rollz are ready to eat and keep for up to 12 weeks at room temperature—no thawing, mixing or baking required. Each roll is individually wrapped for freshness and grab-and-go convenience.

While portion sizes of other products may be reduced to show a reduced carb count, all O’ So Lo products offer satisfying, full-sized servings. For example, each round Lo-Carb Sweet Roll is a full 56-gram size and the carb count is just 3.3 grams for the whole roll. In fact, lo-carbers could eat seven or eight O’ So Lo Rollz before reaching the carb equivalent of just one conventional sandwich. Plus, they’re packed with 12 grams of protein each.

O’ So Lo Lo-Carb Sweet Rollz are a good source of fiber and Omega-3 fatty acids, plus they’re cholesterol-free, sugar-free, dairy-free and certified Kosher pareve by the Orthodox Union.

For information on O’ So Lo products, visit www.osolo.com or call 1-877-676-5636.

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