RACVB provides quarterly report to city

RACVB provides quarterly report to city

By Shellie Berg

By Shellie Berg

Staff Reporter

The Rockford Convention & Visitors Bureau continues to communicate with the city, as the bureau presented its quarterly report Thursday to the Community Development Committee.

In the report, the RACVB details communications, linkages and governance.

For communications, the board invited community leaders to a leadership forum at a retreat in January. Participants discussed perspectives on RACVB’s current and future leadership role as a destination management organization.

The board also created a Board Communication Plan for 2001, which will be completed in March. The plan entails using newsletters, public forums and community focus groups to examine issues and find ways to solve them to more quickly change the area to destination status.

The linkages involve board members meeting yearly with four to six boards in the area. They will identify and work on similar visions and try to achieve goals.

They include business officials (Chamber of Commerce and Council of 100; Rock Valley College Board; Board of Realtors; and the Rockford Park District Board).

In infrastructure, the board has made a framework to identify assets necessary to meet needs of present and future Rockford tourists.

For governance, the board will examine all policies in February with a governance consultant. The board is still finalizing compensation. In 1999, 990s have been filed, as well as state and federal reports. The 990’s show the CEO salary from July 1999 to June 2000.

The RACVB states that financial conditions are good, and there is no bank debt. The cash balance increased by $330,000 during December 1999. This was a result of reduced spending and cash reserved for international programs.

County officials Randy Sturm and Judith Barnard are serving as liaisons to the board. Barnard is a a voting member of the board, and her term expires March 2001.

The city hasn’t announced its appointments for a liaison, but Einar Forsman is serving as a voting member of RACVB.

Committee Member, Alderman Ed Akre (R-11) is pleased with the RACVB’s report. Akre said that the RACVB has been good with “the budget, for one thing (and) reporting to us in a timely manner.”

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