Saturn of Rockford wins national donor award

Saturn of Rockford has been named recipient of America’s Blood Centers (ABC) national Award of Excellence for the most creative Saturn Donor Day campaign for 2006.

Rock River Valley Blood Center (RRVBC) nominated Saturn of Rockford for the award, highlighting Saturn of Rockford’s dedication and commitment to blood donation as well as increasing awareness and registration for marrow, tissue and organ donation.

The Saturn Donor Day campaign, which turned 10 this year, is a national partnership between Saturn Dealers, the UAW and organizations focused on saving lives through blood, marrow, organ and tissue donations.

Saturn of Rockford has been a national leader throughout this program, and has hosted drives that have collected 1,032 units of blood, including 451 new donors in 10 years.

In 2006, the event at Saturn of Rockford welcomed 225 donors, setting a record for the largest one-day blood drive in RRVBC’s history. Just last weekend, Saturn broke their own record with 226 donors attending.

“George Schaffner, Saturn of Rockford GM, and the entire Saturn of Rockford family have a genuine interest in our mission,” said Linda Gerber, CEO for RRVBC. “They have made a significant difference in this community, putting forth tremendous effort to make sure the blood supply in the Rock River Valley is sufficient to meet the needs of area patients.”

Member blood centers, including RRVBC, submit nominations to ABC each year. This year, Saturn of Rockford received top honors.

Founded in 1962, America’s Blood Centers is North America’s largest network of community-based blood programs. Recognized by the U.S. Congress for its critical work in patient care and disaster preparedness and response, the federation of 78 blood centers together operates more than 600 collection sites in 45 states and Canada. A formal presentation of the award will occur during the Awards of Excellence ceremony Monday evening, March 26, at ABC’s Annual Meeting in Arlington, Va.

RRVBC is the sole supplier of blood and related services to OSF Saint Anthony, Rockford Memorial, SwedishAmerican, Beloit Memorial, Edgerton Hospital and Health Services, Freeport Health Network, Mercy Harvard and Rochelle Community hospitals. Community-minded volunteers donate virtually all of this country’s supply of blood for transfusion.

From the Feb. 28-March 6, 2007, issue

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