National Research Corporation (NRC) is recognizing SwedishAmerican Hospital as one of the nations top hospitals and naming them as a 2005/2006 Consumer Choice Award winner. The award identifies hospitals health care consumers have chosen as having the highest quality and image in 180 markets throughout the U.S.
NRC Chief Executive Officer Michael D. Hayes said winners are determined by consumer perceptions on multiple quality and image ratings collected in the companys annual NRC Healthcare Market Guide study. Of the 3,000 hospitals named by consumers in the study, the winning facilities rank highest in their Metropolitan Statistical Areas (MSAs) as defined by the U.S. Census Bureau. The 2005/2006 NRC Healthcare Market Guide study surveyed more than 200,000 households representing 400,000 consumers in the contiguous 48 states and the District of Columbia.
SwedishAmerican is proud to have been selected by Rockford-area residents as their choice for quality health care, said Dr. Bill Gorski, president and CEO for SwedishAmerican. The fact that our selection for the award was made by consumers makes the award especially meaningful. Our tremendous staff works very hard to assure that our patients receive the very best care.
The 2005/2006 Healthcare Market Guide is the nations largest and most comprehensive study of its kind. No other study used to measure hospital performance and preferences contains more consumer responses than NRCs study.
From the Oct. 5-11, 2005, issue