The $1 Million Prostate Cancer Challenge

Wade F.B. Thompson gift challenges donors to help defeat disease

WASHINGTON, D.C.—A challenge gift of $1 million has been made by Wade F.B. Thompson, chairman, president and chief executive officer of Thor Industries, Inc., to the National Prostate Cancer Coalition (NPCC) for 2007.

The Wade Thompson $1 Million Prostate Cancer Challenge aims to persuade individuals, corporations and foundations to give for the first time, renew a gift or increase their support. From Feb. 1 to Dec. 31, all donations made to the NPCC will be matched dollar for dollar, enabling each dollar donated to become two.

“We are excited about the prospect of raising $1 million to meet this challenge,” NPCC CEO Richard N. Atkins, M.D. said. “NPCC is delighted and honored to receive this gift from Mr. Thompson. He is a leading philanthropist in this cause and has been instrumental in the success of our organization and its programs, particularly the Drive Against Prostate Cancer, which is a life-saving initiative he envisioned and began in 2001.”

The Wade Thompson $1 Million Prostate Cancer Challenge is broken down into two parts. NPCC is challenged to raise the first $500,000 before June 30. If that amount is met on time, a second $500,000 challenge gift will be issued by Thompson with a deadline of Dec. 31.

The funds will support the NPCC’s mission to fight prostate cancer through early detection, awareness, outreach and advocacy specifically by expanding the Drive Against Prostate Cancer to test 20,000 men free every year and to further research by discovering a better test for the disease. To date, the Drive Against Prostate Cancer has provided free tests to more than 46,000 men, saving countless lives.

“Despite exercise, a good diet and annual check-ups, prostate cancer can strike anyone, at any time. Early detection is the key. I am alive nearly 11 years after detection because my cancer was caught early, and I urge every man to get tested,” said Thompson. “Prostate cancer discovered early is virtually 100 percent curable. I plan to continue trying to find the cure for this disease that kills more than 27,000 U.S. men annually. I hope everyone will respond generously because every dollar given under the Challenge will be matched by me and, therefore, doubled.”

Thompson, a three-cancer survivor (prostate, melanoma and colon cancer), has dedicated his life to defeating cancer. Thompson started the Drive Against Prostate Cancer a mobile screening program for prostate cancer managed by the NPCC. In 2005, Thor Industries, Inc., donated the program’s two vehicles to the NPCC. Thompson is the chairman, president and CEO of Thor Industries, the largest manufacturer of recreation vehicles and a major builder of buses. He co-founded the business in 1980. In 2004, Forbes recognized Thompson as the Lord of the Rigs in a cover story about the business powerhouse turned philanthropist.

How to give

Individuals, companies and organizations can make contributions to the NPCC by logging on to, calling 888-245-9455, or writing to: NPCC, 1154 15th St., NW, Washington, D.C. 20005.

About NPCC

Celebrating 10 years of saving lives, the NPCC sets the standard in rapidly reducing the burden of prostate cancer on men and their families through early detection, awareness, outreach and advocacy.From the Feb. 21-27, 2007, issue

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