Rockford’s Humpal Realtors converts to RE/MAX brand

Staff Report

Veteran real estate pro Tom Humpal of Humpal Realtors looked toward the future when he decided to convert his successful, independent brokerage to the RE/MAX brand. His RE/MAX office is one of the newest brokerages in the RE/MAX Northern Illinois real estate network and will be called RE/MAX Property Source.

Humpal’s a realist. He knows that today’s residential real estate market is more challenging than any he’s seen in the more than three decades in which he’s been selling homes. That’s why Humpal, who began his real estate career in 1975, wanted to affiliate with RE/MAX Northern Illinois. He knows the RE/MAX brand gives him access to the top web technology and marketing tools.

“I’ve always respected the power of the RE/MAX brand,” Humpal said. “Going forward, I believe being affiliated with RE/MAX will be a huge advantage. The RE/MAX name has a strong presence in our marketplace. By associating with RE/MAX, we’ll have access to the best in technology. A move like this creates a synergistic effect; we have the perfect blend of seasoned professionals and talented youthful performers to make this a winning strategy, not only for our office and RE/MAX, but for the greater Rockford area.”

Humpal ran his own independent brokerage, Humpal Realtors, out of Rockford for more than 15 years. Humpal’s brokerage, at 6072 Brynwood Drive, became part of the independently-owned and operated RE/MAX Northern Illinois real estate network May 5. His son, Matt, who joined Humpal Realtors in 2001, will be part of the office, along with 13 agents. Tom Humpal will serve as the broker/owner and continue his role as a top-producing broker.

The conversion took place at the right time for Humpal. Despite the challenging residential real estate market, Humpal plans to expand his brokerage and is currently looking for quality professionals. Humpal’s goal is a simple one: He wants to expand the leading market share that RE/MAX already has in the Rockford market, and utilize all of the brand’s resources.

The affiliation with RE/MAX is at the right time, the right place, and with the right firm, said Humpal.

“I am truly looking forward to the future of real estate in the Rockford area,” Humpal said. “I am elated and energized to be in business today with RE/MAX. The professionals that work at our firm are absolutely thrilled about affiliating with RE/MAX. The tools, technology and brand recognition that this move brings will not only benefit each agent’s business, but more importantly, raise the level of service for our clients. This is a move that took place with perfect timing, and will only strengthen our brokerage in the future.”

RE/MAX has been the leader in the northern Illinois real estate market since 1989. The RE/MAX Northern Illinois network consists of 2,300 sales associates and 110 individually-owned and operated RE/MAX offices that provide a full range of brokerage services throughout the northern one-third of Illinois. Its and websites are leaders in consumer visits among real estate franchise brands. Its mobile search,, allows users to conduct real estate searches on any mobile device with Internet access. The northern Illinois network is part of RE/MAX LLC, a global real estate organization with 90,000 sales associates in 83 nations.

From the June 8-14, 2011 issue

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