Real Estate News: RE/MAX Professional Advantage of Byron moves to new office

September 28, 2011

Kitty Moring (Photo provided)

Staff Report

ELGIN, Ill. — RE/MAX Professional Advantage, a top real estate brokerage in Byron, Ill., moved to a new location in August to help strengthen its leading position in the city.

The real estate agents at RE/MAX Professional Advantage are now doing business from an office at 404 W. Blackhawk Drive, Byron, Ill.

Broker/owner Kitty Moring said the new building offers several advantages. Most notably, the new office is larger than RE/MAX Professional Advantage’s former Byron location. And the brokerage will now be operating out of a true office building instead of the renovated historic house in which the company’s agents had been working.

The move to an office building provides an air of professionalism, Moring said. Even more importantly, it provides more space and updated equipment for her agents.

People may think that in today’s economy this is a bold move,” Moring said. “But I have confidence in this market. I have confidence in my staff. And I have confidence in the future of real estate in our area. I was willing to take the risk of making a move like this. I think it will pay off.”

Moring and her staff will celebrate the grand opening of the new office from 5 to 7 p.m., Thursday, Oct. 6, during a Business After Hours event sponsored by the Byron Area Chamber of Commerce. Appetizers, refreshments and networking opportunities will be featured at the grand opening celebration.

The new RE/MAX Professional Advantage office measures about 2,000 square feet, an upgrade of 600 square feet from the previous space. The new office also features a larger conference room.

Moring is also excited about working alongside the other businesses in her brokerage’s new location. A title company is located next door, giving the brokerage’s clients the opportunity for one-stop real estate shopping. There is a café in the building, too. This will allow Moring’s agents to take their clients for coffee or a light meal as they discuss area listings or sales.

They can do some socializing with their clients that way,” Moring said. “It doesn’t have to be all business all the time. The socializing is a good way for agents to build a strong working relationship with their clients.”

The building in which the new office sits is just five years old, while RE/MAX Professional Advantage’s former office was more than 100 years old.

Seven real estate agents are affiliated with RE/MAX Professional Advantage. Now that the office move is complete, Moring is looking toward the future. She is working on a recruiting campaign designed to boost the number of agents in her office.

My focus now is on bringing more agents to this office,” Moring said. “I think with all the advantages of the RE/MAX name and all the benefits of our new office, I’ll be successful in attracting more top agents to the brokerage.”

RE/MAX is the market share leader in Byron, accounting for 34 percent of all listed properties sold.

RE/MAX has been the leader in the northern Illinois real estate market since 1989. The RE/MAX northern Illinois network consists of 2,300 sales associates and 110 individually-owned and operated RE/MAX offices that provide a full range of brokerage services throughout the northern one-third of Illinois. Its www.illinoisproperty.com and www.remax.com websites are leaders in consumer visits among real estate franchise brands. The northern Illinois network is part of RE/MAX LLC, a global real estate organization with 90,000 sales associates in 84 nations.

From the Sept. 28-Oct. 4, 2011, issue

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