Lipsticks created by Rockford mayoral candidates benefit charity
Online Staff Report
This April 9, Rockford can vote for their favorite mayoral candidate in colorful style with Colorlab Cosmetics’ “Color the Vote” campaign. All three Rockford mayoral candidates have custom created their own signature lipsticks with the local Colorlab Cosmetics team. People can go into the Colorlab Cosmetics boutique in the Mid-Town District, at 1112 Fifth Ave., and purchase their favored mayoral candidate’s lipstick simply by stating “Team Hughes,” “Team Kleen” or “Team Morrissey.”
Each lipstick will be sold for $20, and of that, $5 will go toward a local nonprofit of the mayoral candidate’s choosing: Mayor Morrissey selected Alignment Rockford, Jim Hughes selected YouthBuild and Michael Kleen selected Rosecrance.
Each mayoral candidate visited Colorlab Cosmetics with family members or volunteers to work on their featured lipstick. Kleen, who brought in a campaign volunteer, Nanette Fabros, created a full-bodied deep rose and named it, “Rockford Rose.” Jim and and wife Gail Hughes made “Youthful,” a soft mauve with a champagne shimmer. And Mayor Morrissey, along with wife, Stacy, and oldest daughter, Seanna, crafted “Sheer Sizzle,” a sheer red-brown with a gold shimmer.
The idea behind “Color the Vote” is to celebrate a woman’s right to vote, motivate civic engagement and support a cause. Colorlab Cosmetics had done a similar campaign at their Chicago and Rockford boutique for the 2008 presidential election. It engaged both customers and voters to be involved in the race.
Colorlab Cosmetics is an international, award-winning, locally owned and operated cosmetics manufacturer in Rockford since 1996 and the only cosmetics manufacturer in the northern Illinois region. Known for custom blending and hand crafting products in real time before the customer’s eyes,they also have their own custom blending and ready-to-wear line of makeup products sold at the Colorlab Cosmetics store, 1112 Fifth Ave., Rockford.For more about Colorlab Cosmetics visit their website at www.colorlabcosmetics.com.
Posted March 13, 2013
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