Shop the Blocks comes to downtown Rockford

Staff Report

The River District Association (RDA) has announced “Shop the Blocks – Shop, Dine, Play, Local”, a joint venture between the RDA, The Element Rockford and The City of Rockford-Community and Economic Development to bring people downtown to shop, dine and play locally on three separate days this summer.

The first of these events will be on Friday from 3-9 p.m. on East State Street from the river to 3rd Street.

Retailers and businesses will be offering sidewalk sales and outdoor dining areas.

“The River District Association is excited for this collaborative effort to kick off on July 3,” said RDA Director Leah Tuneberg. “We have worked hard with downtown businesses to customize three special events that will encourage people to walk the blocks while enjoying outdoor retailers, restaurants and interactive parklets. Our downtown is changing and growing and we are thrilled to show you all the wonderful things you can do.”

“This is an excellent opportunity to support the businesses in the area while testing some of the tactical efforts of the Downtown Implementation Plan, we appreciate the opportunity to partner in these efforts,” stated Todd Cagnoni, Director of Community and Economic Development Department.

The following two events will take place on Saturday, August 8 and September 5 from noon-12 p.m.

The following partners have been working together to ensure a successful summer event series: the City of Rockford-Public Works, Vintage @501, Lucette Salon, Salvaged by Sonya, Wired Café, Art Deli, Bee’s Knees, Roni-State of the Art, Bath and Body Fusion, Yolo’s Bakery, Runners Image and Sienna’s Kitchen.

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