Sports marketing: Coronavirus shutdown presents challenges for teams, sponsors
By Jay Cohen
AP Sports Writer
CHICAGO (AP) — There are no sponsored power plays at the moment.
No doughnut races in the fourth quarter.
No calls to the bullpen presented by phone companies.
Amid the coronavirus shutdown, sports business executives are having tough conversations about lucrative advertising and marketing contracts with no games on the horizon. Everyone involved knows the relative insignificance of the talks in the greater scheme of things, but billions of dollars are…